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States of Mind
Health Report

With health systems around the world facing unprecedented challenges, Allianz Partners’ States of Mind Health Report aims to provide a better understanding of how peoples’ thinking on health and healthcare is changing – and the shifts in mindset that will help to address the issues facing healthcare.

Drawing on insights from leading industry experts, as well as on Allianz Partners’ own public opinion data from its Customer Lab research, the report highlights three key mindset shifts that can help health systems tackle the wide-ranging and systemic challenges they face today:

Mindset Shift 1: Refocusing on prevention rather than cure

Increasing public awareness and engagement with chronic or non-communicable diseases (NCDs) is vital if countries are to reduce the strain on health systems today and in the future. But public awareness and engagement remains low.

Mindset Shift 2: Empowering more people on health

More patient empowerment is needed to improve patient experience and encourage behavioural change. However, there are major barriers.

Mindset Shift 3: Unlocking the true potential of digital health

Digital health has huge potential to improve preventative health and engage more people in their own wellbeing. The pandemic drove up digital health usage but some stark divides remain, particularly across generations.


“We need to deepen our understanding of the issues and potential solutions to the slow-motion health crisis that’s unfolding – empowering patients to take greater responsibility for their health and by making better use of the new technology now available.”

Paula Covey, Chief Marketing Officer for Health, Allianz Partners

“Health systems must better leverage networks within local communities and families, as well as designing digital health accessible to all, to bring people inside the healthcare circle. Better engagement is essential to delivering better healthcare outcomes.”

Dr Umbereen Nehal, former Chief Medical Officer and Medicaid medical director, current MIT Sloan Fellows MBA candidate

Refocusing on prevention rather than cure. Unlocking the true potential of digital health More patient empowerment is  needed to improve the healthcare  experience and encourage  behavioural change. However,  there are major barriers such as  lack of awareness and distrust. Increasing public awareness and engagement with  chronic/non-communicable* diseases (NCDs) is vital if countries are to  reduce the strain on health systems today and in the future. But public  awareness and engagement remains low. We must focus on  preventative measures – like  changes in diet, increasing  activity levels, reducing  smoking and alcohol  consumption – which reduce  the risk of NCDs.
Empowering more people on health. More patient empowerment is  needed to improve the healthcare  experience and encourage  behavioural change. However,  there are major barriers such as  lack of awareness and distrust. Only 46% said they want  to take a more active role in  their own healthcare  post-pandemic.  Digital health has huge  potential to improve  preventative health and  engage more people in their  own wellbeing. The pandemic  drove up digital health usage. 26 percentage  point rise in  teleconsultation  usage over the last  two years among  young families. But there remain some stark digital divides. Only 39%of those aged over  65 are using or would consider using medical telemonitoring in some form.

If you would like to find out more about Allianz Partners' States of Mind Report, please get in touch: 

FleishmanHillard: allianzpartners@fleishmaneurope.com